There is a lot we can learn by observing behavior and human nature. Depending on our level of apprehension or fear about the future, we decide what initiatives to cut and what to save. Having the responsibility of being your organization's financial captain, the pressure is on you to always have the right answers. I don't speak as one myself but as someone who has worked with CFO's in the hospital and manufacturing industries. I have observed, first hand, the knee jerk reaction by some CFOs to cut back when the economic news looks bleak. They instantly focus on streamlining rather than growth. No criticism on this. You must look realistically at your organization's state of financial affairs. Some CFO's have confided that when the economic landscape doesn't look so great, they consider a roll of the dice before choosing a path on an issue. During these uncertain times, its natural to be somewhat tentative about where and in whom to invest company resources. No doubt every organization has its unique challenges and workplace culture. The factors that go into a CFO's dollar allocation decisions are numerous. The good news is that more and more financial leaders are turning to their employees as a valuable resource. Investing in this valuable asset can boost value and profits. Lets take a look at today's economy and how investing in your workforce can offer big returns.